Private Club Radio

Radio for the private club industry

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Why You Should Start Marketing Membership NOW with Pat Fereday

Pat Fereday of The Private Club Agency joins us to discuss why now is the right time to start re-building your membership pipeline. He offers tips and tactics that your club should be using right now.

He’s got two exciting FREE gifts for listeners today:

1) He’s giving away complimentary copies of his book, 16 Stories that Sell Memberships

2) He’s giving away a complimentary Club Membership Demographic Analysis so you know what pockets of the region your members are most likely to come from.

Email Pat at: patrick@privateclubagency.com for a free copy of the book

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The Perfect Resume with Michelle Riklan

Learn how to write the perfect resume for your next job. CMAA’s official resume writer and the newest addition to the Kopplin Kuebler and Wallace team will show you how on this week’s episode.

We’ll find out what some of the more common faux pas are when writing a resume. You’ll learn what club employers are looking for in their next candidates and how you can show them that in your resume.

Michelle unlocks the secrets to creating the right marketing tools for your career. You’ll also learn how to put your best foot forward with your resume and more.

About Michelle: Michelle has built a successful career management firm that specializes in personal career marketing, outplacement, and soft skills training. For over 25 years, Michelle has leveraged her skills as a Human Resources Executive, Executive Recruiter, Career Marketing Strategist, Trainer, and Speaker to serve individuals and companies across multiple industries. She is no stranger to the hospitality industry as her early career through college significantly exposed her to front of the house restaurant operations, and she has worked with hundreds of managers in the industry, helping them to refine their skills and presentation of credentials.

Michelle was introduced to the Club Management Association of America nearly 10 years ago and is their official resume writer, offering her time during annual conferences to assist members and students at annual symposiums. She is a regular speaker at CMAA conferences and chapter education meetings and built strong industry relationships.

Learn more about Michelle here: www.kopplinandkuebler.com/

Subscribe to Lets Play Thru at letsplaythru.com

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Terra Waldron, NCA, and Ira Berkowitz, Spring Ford CC

On this episode we chat with the new Chair of the Board of the National Club Association – Terra Waldron, CCM. Terra shares why the NCA is the premier organization for advocacy and insights and governance.

Terra recaps her highlights from the National Club Conference which was held in Washington, DC.

Terra also shares her roadmap for the coming year as chair of the board. Find out what initiatives Terra is bringing to the NCA in 2019 and 2020.

Visit nationalclub.org to learn more about what the NCA is doing for the club industry.

We also chat with club manager, Ira Berkowitz. Ira shares his story of why you should “never burn a bridge.” It’s a captivating tale with a powerful lesson.

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Justin Baer, MemberText

On this inaugural edition of Tech Trends presented by MemberText, we chat with Justin Baer about millennials and their unique tech habits. What is this next generation of member looking for in terms of communication and outreach from a brand? You’ll find out.

We discuss why MemberText is the best solution to replace much of your email communication with a more direct and engaging platform. Visit membertext.net to learn more.