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May 28, 2016 By pcradmin

Bill Boothe, The Boothe Group

Bill-BootheMy guest today is Bill Boothe, founder of the Boothe Group, a technology consulting firm who’s mission is to help Private Clubs become educated technology consumers.

Bill is the leading authority on private club technology and he writes for a number of the industry publications. So if your club is thinking of making a technology purchasing decision in the near futute, Bill Boothe is the one to turn to.

You’re going to enjoy Bill’s interview as we discuss, the technology your club absolutely must be using or thinking of purchasing, the ways current technology will increase your bottom line and help you better serve your members, and Bill’s predictions for the future of technology and how the club member experience will evolve.

Click here to learn more about The Boothe Group. 

Filed Under: Club Vendors, Private Club Experts, Technology & Trends

May 16, 2016 By pcradmin

Ray Cronin & Russ Conde, Club Benchmarking

Club-BenchmarkingWe’re joined by Ray Cronin and Russ Conde, co-founders of Club Benchmarking.com, who claim they are officially the biggest data geeks in the private club industry. They have some terrific insights around the data they’ve collected in the club industry since 2009 and share those insights with listeners.

We’ll learn some of the crucial metrics that every club should be aware of. Ray and Russ will tell us about the key revelations that Club Benchmarking has had in since they began measuring the data. And we’ll answer the age old question, is it better to have a bigger club or a smaller one?

Click here to visit Club Benchmarking.

Filed Under: Club Vendors, Private Club Experts, Technology & Trends

February 18, 2016 By pcradmin

Rick Coffey, M3 Manager at ClubEssential

Rick CoffeyIn this episode, we chat with Rick Coffey. Rick is the M3 Manager at ClubEssential. He is helping to take private clubs into the 21st century by streamlining processes across the club using things like Big Data and CRMs. Don’t worry if you don’t know what exactly BIG Data is or why you should care, Rick explains what it is and how powerful it can be during the show.

Rick has been a membership director, he’s a past President of the Professional Club marketing association and he’s worked with hundreds of clubs across the US. So he has a ton of insight to bring. During this fascinating half hour we talk about connecting with millennials, some exciting ways to attract membership and social media content tactics to appeal to a broader demographic like women and families.

Click here to visit ClubEssential.

Filed Under: Club Vendors, Membership & Marketing, Private Club Experts, Technology & Trends

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